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Last week it was time for all the “Best of 2009″ summaries, this week it is time for the New Year’s predictions in marketing and social media. So instead of another “Top 10″ or “Best Ever” list to add to the mi…

Testimonials offer a great opportunity to brag, gush and tell the world how great you are. Many times these few words offer a more trusted opinion than something your potential clients might hear from you. However, you should still ensure your testimon…

After a recent holiday party, I awoke to a disgusting display of an interesting communication system: an ant colony. The community structure of an ant colony can offer a great reference for the way the rush to social media has been implemented within o…

Making your marketing systematic will help to break your marketing goals into smaller bite-sized projects that are more realistically achieved. Once you have determined all of the pieces required to keep in contact with your clients, develop a calendar…